Key Features of a Great Dental Website
A website plays a vital role in any business. If you have a dental clinic, you need a website that communicates the value of your business. Ideally, your site is the first thing that potential clients see when looking for dental services. Just having a website is not enough; you need to have a great website to match the expectations of your clients. Missing out features of a dental site means, they will have to what they want elsewhere. This article looks at critical attributes of a good dentist website.
About US Page
The About us page is one of the most important pages to have in a dental website. Ideally, as much as your site might have the right content on the services, potential clients need to know who you are, and your standing in the dental profession. As such, you need to share your credentials here, certifications, and awards. The idea here is to help them create a personal connection with you before scheduling an appointment.
Services Page
Once potential clients are comfortable with your credentials, they will undoubtedly visit the services page. On this page, you need to let them know about your area of specialty though most patients can tell it from the About Us page. When designing a service page, it is not just about listing every service you offer on a single page. Instead, provide them with the finer details and most importantly makes you do better than your competitors.
Location & Working Hours
You need to let your clients know where you are operated and your working hours. Most clients will be more than glad to see as it helps them plan their day and find a clinic that is convenient to them. Have an embedded map to let them know where you are located. On the other hand, besides just having your working hours, be clear about whether or not you offer emergency dental services.
Customer Testimonial page
Positive reviews and testimonials can be your greatest advertising tool. Most clients want to see what you have done and how well you do it. As such, you need to have a curated collection of reviews and testimonials left by previous clinics. Good reviews should not only have text but an image or even a video to make them look real.
Once you have these essential pages on your website, you need to see to it that the site is responsive and SEO friendly. The best way to go about this is to enlist the services of professionals who understand what it takes to have a Dental Web Design up and running.…
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